Nina Bagley makes jewelry: Ornamental.Typepad.com
As soon as you land on her website, you get a feeling for her work and her aesthetic. The soft colors, the natural elements, and all the photos tell you something important about the kind of work she produces.

A major element of Bagley’s work is the story behind the objects in her pendants. Her blog is her place to tell all her stories. Her readers look forward to the stories of her life in her blog posts.
When she moved into her new house in the woods and created her new studio, she told everyone about all the steps.
When she visits her hometown and stays with her mother, she tells all about it and includes many photos.
When she takes walks with her dog or along the beach and finds new objects, her readers know there will be a story about it and there will be new jewelry pieces.
As soon as she posts a new necklace on her site, it sells right away. And her pieces are not cheap!
Bagley travels frequently to teach jewelry-making classes. She tells all about her travels on her blog and includes many photos of her trip, her class, her friends, and the objects that are made. Her readers love all this attention to the details of her life.
And it’s smart that she includes all these details because she has no lack of interest in her classes; they sell out as soon as she posts them.

Her chummy, story-telling style has made her very popular and successful. I envy her success and would like to experience something similar. I can see that her blog is an important part of her efforts.